PARTICIPANT INFORMATION SHEET

You are being invited to take part in a research project. Before you decide whether you want to take part it is important for you to understand why the research is being done and what it will involve. Please take the time to read the following information carefully.Project Title: Comparison of service and event quality of sport in the UK & USAPrincipal Researcher: Jason MarshallSupervisor: Jane AbbeyResearcher contact details: 24649@ucfb.ac.uk INFORMATION TO POTENTIAL PARTICIPANTS1. What is the purpose of the project?To Establish the differences between the perceived service quality of professional sport in the UK and USA2. Why have I been selected to take part?You have been invited to take part as you are part of an online community that engages in conversation relating to the subject matter3. What will I have to do?As part of the study you will be asked to fill out a survey containing questions on your opinions and perceptions of your sporting event experiences allowing the study to gain a better understanding of the comparisons between service quality of UK & US SportsIt is up to you to decide whether to take part as participation is entirely voluntary. If you do decide to take part you will be asked to document your consent to take part.4. Will there be any negative effects of taking part in the study?No risks are anticipated in taking part in this study.5. What benefits will the study have to the participants?Benefits of taking part in this study include aiding research into the understanding of event day service quality. The main beneficiary of the study is the researcher, who will use the data for a postgraduate dissertation.6. How will confidentiality be assured?You will not be asked to give your name or any identification on any of the materials used during this study, so all the information you give will be anonymous and confidential.7. Who will have access to the information that I provide?Only the researcher and his supervisor will have access to the data, which will be stored by the researcher in accordance with the Buckinghamshire New University policy on data security.8. How will my information be stored / used in the future?The anonymised data will be used for a Masters Dissertation and may form part of a published article and/or conference/seminar paper. The data generated in the course of the research will be destroyed once the dissertation has been marked, or if the data is likely to be used for a publication and/or conference/seminar paper, it will be transferred to the supervisor and kept for a period of ten years after the completion of the research project9. Has this project received appropriate ethical clearance?This study has been approved by the UCFB Research Ethics Committee .10. Will I receive any financial rewards / travel expenses for taking part?No rewards or incentives will be offered for taking part in this study and participation is completely voluntary.11. How can I withdraw from the project?It will not be possible for participants to withdraw once their completed questionnaire has been returned to the researcher due to the difficulty identifying their data.12. If I require further information who should I contact and how?You can contact me via email: 24649@ucfbstudent.comYou can contact my supervisor via email: J.Abbey@ucfb.com